Overcoming a Resistant Work Force to Mobile Technology

Fat Finger Mobile Devices - Field ServiceDo you find that some members of your mobile work force are resistant to adopting and using regularly the new mobile work management system you’ve put in place?  You’ve heard the excuses:

  • I’m not a technology guy.
  • I’m all thumbs when it comes to mobile devices.
  • If I was younger maybe I’d get it.
  • I just want to get to work.
  • It slows me down.
  • I don’t have time to learn a new way.
Yet in the follow-up breath you hear:
  • If I could just avoid going into the office.
  • It would be nice if I had all the parts before I left the office.
  • I wish you would plan my route better. I spend all day driving all over town.
  • Don’t they look at my schedule? I’m always over booked.

In rolling out hundreds of mobile field service implementations I’ve learned there are a number of critical tasks to ensure adoption across all departments.

  • Training, Training and Training:  Train every member of your team. Retrain them when necessary.  If you really want to learn where your field service techs are struggling shadow them for a day. You’ll be amazed at what you discover riding along with your crew.  Make video libraries of each step in the mobile process. This will save you time while providing tools team members can revisit as needed.
  • Choose a team lead or leads: Find that individual or individuals who are excited about the new mobile solution. Start with them. Get them onboard as quickly as possible. When your team lead sees the improvements they’ll naturally become your internal evangelists, leaders and supplemental support.
  • Rollout in phases: I’m a big proponent of rolling out any mobile solution in phases.  Start at the most critical point in your process.  I find this is most often centered around integration with existing accounting systems.  Take the time to get this right.  This is not only critical from an internal perspective but also from a customer perspective.  You want to ensure that any new system improves the customer experience. The last thing you want are invoicing errors sent to the customers.  Then move out to your pilot individual(s) or group who will use the mobile app.  Once you have the entire business chain polished, rollout out to the rest of your team.
  • Choose the right device:  This is critically important.  Consider carefully the needs of your team.  Do you need smartphones that support simple point and click apps, or do you need mobile devices with integrated scanners, GPS, etc.? Are you guys in rugged, wet, dusty or cold environments? Do they need credit card swiping?  What are the optimal screen sizes – SmartPhone, Fablet (super sized phones) or Tablets? Which do team members prefer? You may find you need multiple devices depending on individual roles and business needs.
  • Make sure your mobile solution goes the distance: Too many solutions tout mobile and, yes, they do a good job at providing a mobile app. But if you are just replacing your paper work order with a mobile app version of your work order, what’s the point?  Make sure your solution provides the tools and information needed for each business sector to complete their job.  Look for solutions that eliminate or diminish as many throttle points as possible.

Successful adoption will in large part be determined by how you manage your rollout.  Remember in some cases you are teaching old dogs new tricks. Remind your team that while there will be adjustments, the solutions we are implementing are designed to improve the business process for the entire company. Take the lead early and manage your mobile adoption to success.

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Zenware - Mobile, Cloud, Web, SaaS and Software SolutionsJody Sedrick, CEO
Follow me on Twitter: @jodysedrick and @zenwareinc
LinkedIn Profile: Jodysedrick
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Zenware Inc. is a Boise Idaho based company that specializes In custom mobile software development, custom iOS development, custom Android development, iPad software development, iPhone software development, custom web development, web hosting and SaaS based work order management software. We also have a powerful line up of off-the-shelf mobile cloud solutions; ZenTouch now RoadFS, and ZWarehouse

 

Pimped Out Service Fleets – A Thousand Eyes on You!

What are the first things that come to mind when thinking of your service vehicles? Immediate thoughts might include…

  • Maintenance
  • Scheduling
  • Fuel Costs
  • Windshield Time

All of these are critical points for fleet management.  However, when is the last time you thought about your fleet vehicles as marketing machines?

According to the American Trucking Association study; The Visual Impact of Trucks in Traffic, showed a single commercial van with an effective exterior wrap can garner up to 16 million visual impressions per year. Here are some additional nuggets from their for you to consider:

  • 96% noticed truck side ads
  • 98% said fleet graphics created a positive image for the company
  • 96% said fleet graphics had more impact than billboards
  • 75% of people developed an impression about a company and its products
  • 29% would base a buying decision on the impression

Talk about an opportunity for company branding!

Some service companies have this dialed in recognizing their service vehicles are rolling billboards.

Here a few examples of how service companies have pimped their rides. to get your marketing and branding mind thinking:

Interior Magic - http://myinteriormagic.com

Interior Magic – http://myinteriormagic.com

Doctor Cool - Special look for Breast Cancer Awareness

Doctor Cool – Special look for Breast Cancer Awareness

Long Point Pest Control - A picture paints 1000 Words

Long Point Pest Control – A picture paints 1000 Words

Dent Geek

Dent Geek

If you’ve got an awesome ride you’d like to highlight send us a link and we’ll include it on this list.

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Zenware - Mobile, Cloud, Web, SaaS and Software SolutionsJody Sedrick, CEO
Follow me on Twitter: @jodysedrick and @zenwareinc
LinkedIn Profile: Jodysedrick
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

Zenware Inc. is a Boise Idaho based company that specializes In custom mobile software development, custom iOS development, custom Android development, iPad software development, iPhone software development, custom web development, web hosting and SaaS based work order management software. We also have a powerful line up of off-the-shelf mobile cloud solutions; ZenTouch, and ZWarehouse

 

Mobile, Mobile on the Wall. Which OS is fairest of them all.

This week I was reading the Linked-In Group “ SAP Mobility –

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Mobilizing Business on the Move”. The question posed to the group “Which smartphone/PDA mobile platform, in your opinion, will dominate the market in five years Microsoft ( Mobile 7), Google (Android) or Apple (Iphone)?” seems to be the question many of the “mobile denizens” are asking.

With continued improvements in smartphones, mobile OS platforms, 3G/4G networks, apps stores, mobility platforms the raw ingredients are there for an explosion in business applications extending to mobile devices.

I get the feeling many companies are holding back their decision to extend business process to mobile solutions. It’s as if they are looking into the Magic Mirror attempting to divine which decision is correct. But as the power of mobile devices increase, cellular networks become faster and coverage becomes more ubiquitous the decision becomes even more urgent to move forward to stay competitive.

To me it’s less a question of what Mobile OS your going to adopt but which business process will be mobilized first. Areas you can achieve immediate ROI include:

  1. Mobile CRM
  2. Field Service
  3. Inventory Management
  4. Job Costing
  5. Route Management and Optimization
  6. Maintenance
  7. Mobile work order dispatch
  8. Parts and equipment consumption
  9. GPS Proof of Delivery or Inspection

Choosing the right mobile OS, platform and devices are important decisions. But the more important question is “when will you stop gazing in to the mobile OS mirror and take action?”